We are frequently asked, “Which part of the company store do you do?” This is a great question because many providers offer specific services, but not a comprehensive solution. When you separate a corporate merchandising program into its core pieces, you find it consists of merchandising, fulfillment and technology. For a program to truly serve your needs, all three components have to function perfectly. Finding partners who can provide you with each piece of the puzzle – and work well with your other partners – can be next to impossible. Fortunately, the ROBYN Company Store Solution encompasses all three!
When you are selecting items to emblazon with your company’s logo, you want to make sure these are clothes your team will proudly wear, devices your clients will use and promotional products that convey a message your prospects will remember. But how?! With a team of professionals who regularly meet with our manufacturing partners, attend international tradeshows and spend inordinate amounts of time researching products online, one would be hard-pressed to find more professionals more qualified than our SwagExperts.
Not only are they up-to-date on the latest fashions and trends, but with 22 years’ experience in the promotional products business, the ROBYN team has a rich history of successful campaigns upon which to conjure up new strategies using the best products on the market today.
So, when you have an idea for a campaign, the SwagExperts are an easy go-to source for dynamite ideas to bring your vision to life. And, as this team becomes more familiar with your company’s business and image, they will start bringing ideas to you! Now, that is high-quality merchandising!
Getting your marketing materials where they are needed precisely when they are needed is the crux of a branded products program, isn’t it? ROBYN is strategically located in Oklahoma City, OK – smack dab in the middle of the United States, where three major instate highways intersect. This is an easy two-day shipping point to anywhere in the country. And, since we ship over 50,000 packages a year via UPS, we receive some of the most competitive shipping rates around. That’s just geography, though. Fulfillment is so much more!
Our climate-controlled warehouses are managed by an experienced team who use inventory management software that can tell you exactly how much of any item you have in stock at any given moment in addition to the monthly reports we provide. Plus, you can set minimum inventory thresholds to alert you when it’s time to re-order so you never run out of those frequently used items.
Of course, you expect that when your sales rep in Florida orders 50 branded cups to give his key client to use at their company cook-out, the product will be ready to ship and will arrive on time. But what about the meeting on the West Coast where the rep forgot to order jackets for his largest client before the annual review… tomorrow? This is when having a partner who excels at getting what you need, where you need it, when you need it is critical. Fulfillment takes on a whole new level of importance here!
The backbone to today’s branded products programs, however, is the technology used. You want a flexible, secure, mobile-friendly solution that is easy to navigate and provides an effective way to manage your branded merchandise. And that’s what ROBYN delivers.
We offer a variety of standard packages and tons of optional features that can be completely customized to meet your needs. And, since our ecommerce development team uses the same platform for all the stores we build, additional features can be added to your store relatively easily as you and your experience the joy of having a one-stop shop for all your company branded merch.
It’s easy to understand how well designed corporate branded products program can help you manage your marketing collateral and your brand. What is trickier is finding a single source that provides a world-class solution by integrating all three key components together seamlessly. Merchandising, fulfillment and technology. This is what makes a corporate branded products store your company store!
Posted on Mon, July 8, 2013
by Brian Blake