Who are the decision makers for your company store?

Who are the decision makers for your company store?


Who needs to be involved in your store creation?

Differentiate between those colleagues whose input you value and those supervisors whose input and approval is important. In today's business world, very few decisions are made without consultation with at least one or two others. 

First, determine who will "approve" your plans for building an online company store:

  • me
  • my supervisor
  • the Director of Sales
  • the VP of Marketing
  • the Director of Marketing
  • the VP of Human Resources
  • the Director of Human Resources
  • the President of the company
  • the Vice President of the company
  • ___________________

Whose opinion and influence do you respect the most? This may be different than your list above. These are those internal leaders who know a lot about your organization and can see across departmental boundaries to ensure your store is a success for everyone. They have a knack for solving problems and avoiding catastrophes by using their insight. List your contacts by name:

  1. ___________________
  2. ___________________
  3. ___________________
This is your working list of the decision makers and advisors you need to engage to build your company store. Their advice and buy-in is essential for you to make the store a strategic tool for the company.