Does an online “company store” make sense for you? That’s an easy one…
Maybe.
Depending on the size of your organization, it could be a perfect fit. Here are 5 reasons why:
- controlled branding: brand abuse is/was out of control; no system of protection for the brand
- simplifying corporate apparel and variable product (like business cards): apparel selection, proofing and ordering is messy – requires to0 much administration
- central location, ease-of-use: no organized system and easy distribution for your branded products
- controlled purchasing: product purchasing is fragmented, no purchasing leverage for the organization
- minimize administration: too much energy duplicated across multiple locations to create and distribute similar branded products
Of course, there’s a lot more to this type of program, but this is a good place to start thinking about it. If you would like to know more about programs to manage your promotional products, give us a shout. We love to share information!